Kari Sutton is speaker, author and researcher who has helped over 25,000 children, parents, and educators with evidence- based strategies, tools and approaches to foster children’s positive mental health and plant the seeds of resilience, emotional wellbeing and mental fitness in our children.
Kari is our 2020 AusMumpreneur QLD-NT Big Idea Silver Award winner.
When did you start your business?
What was the inspiration behind starting this business?
For the past two decades I’ve had a front row seat watching the alarming decline in our children’s mental health and emotional wellbeing. There has been a staggering escalation in depression, anxiety, self-harm and suicide amongst our children and young people. I identified that we need to be teaching our children these skills, mindsets and tools in early childhood and saw a gap in the market as no one was focusing on this age group. I’m determined to turn around the alarming mental health statistics affecting an entire generation.
What are you most excited about in your business?
Finding different ways I can educate and empower parents and educators to sow the seeds of wellbeing for the next generation.
What has been the most challenging thing about starting your business?
Prioritising between building my brand identity and needing to focus on my teaching career, which is currently the main income earner. Which leads to the feeling of not having enough hours in my day which is my biggest challenge. I’ve got so many ideas and projects running around in my head (similar to a computer with multiple tabs open at one time).
What advice would you give to other women thinking about starting a business?
Surround yourself in the right support team. This could be a mentor, coach or support network that can guide and help you along the way, as well as hold you accountable and keep you motivated when things get challenging.
Why did you enter the AusMumpreneur Awards?
I had attended the Women’s Business School Ignite program in 2019 and I wanted to enter the awards so that I could showcase my business.
What did you enjoy the most about being part of the awards?
Being part of such a wonderfully supportive community and celebrating all the amazing women in business who were also in the awards.
What surprised you most about the awards?
How much I learnt through both the application and judging processes. The awards process helped me to clarify my message and convey it in a succinct way.
How did the awards help you in your business?
Winning Silver in the Big Idea award helped raise the profile of my business and enabled me to get more media coverage.
What advice would you give to others mums thinking about entering the awards?
Go for it, believe in yourself, believe in your business, product/ service and be willing to back yourself. The awards aren’t scary – the judges are so supportive and interested in learning more about your business and why you do what you do.
What’s happening next in your business? Any big plans for the future?
The second run of my books is being published and printed and I am also launching online courses and a podcast later this year.
All images featured here are from Kari Sutton.
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