Melbourne 20-21 February 2023

Hunter Valley 27-28 February 2023

Perth 2-3 March 2023

2 Day Business Planning Sleepover

AusMumpreneur is so excited to present the 

2023 Mumpreneur Sleepover 

Imagine 2 full days and 1 night to work on your business planning with a group of like minded women, creating your killer business plan for 2023! 

You know you need a business plan.

But did you know that people who have a business plan and follow it have twice as many opportunities for success as those that don’t?

In fact, research has shown that those with a business plan are more likely to:
1. Secure funding – 36% were successful with a plan compared to only 18% without a plan AND
2. Increase business – 64% saw growth in a 12 month period compared to 43% who stayed the same, decreased or closed altogether.*

*Statistics from –

That’s why we have put together this special event to come together to plan an amazing 2023! 

Whats Included





Day 1 

9:30am Registration

10:00am Session 1 Reflections – what went right and what went wrong in 2022  

11am Morning Tea

11:30am Session 2 Creating a vision for your best business year

12:30pm Lunch

1:30pm Session 3 SOAR Business Plan 

3:30pm Check in to your private room and settle in enjoy the hotel pool or sauna.

5:30pm We head to the roof top for sunset snacks and drinks!

7pm PJ Party Sushi and Pizza Party while we create our vision boards

Day 2 

8am Breakfast

Free time to grab a coffee, go for a swim or sauna, rest, read a book, connect with the fellow attendees.

9:30am Check out off you room

10:00am Session 4 Creating your Marketing Plan

11:00am Morning Tea

11:30am Session 5 Creating your Financial Plan

12:30am Lunch

1:30pm Session 6 Creating your 2023 Action Plan

2:30pm Afternoon Tea

3:00pm Close 

10 Reasons you need an up to date business plan:

1. Clarity

Taking the time to stop and reflect on your business, what you’ve achieved, what you want to achieve and how you’ll achieve those things, is not only essential for your business it also gives you a great sense of clarity about where your business is going and how you’re going to get there. The process of developing and evaluating your business plan is an excellent way to gain clarity around your business goals.

2. Vision
Your vision is an important part of your business. What you see your business potentially becoming is just as important as how you see your business right now. Its one thing to have a vision, but have you articulated it clearly. A business plan gives you the opportunity to clarify and express your vision in a way that others can understand and relate to.

3. Strategy
Without a plan, things happen haphazardly and by chance, the problem is that while sometimes this works, sometimes it really doesn’t. Not knowing whether you’ll have enough money to buy stock next month or how much stock you should be ordering, is like driving your car blindfolded, maybe you’ll get there, maybe you won’t.

4. Action
Some people look busy but they don’t get anywhere because their actions aren’t directed to the right tasks. You need to be clear about your goals before you can take the action needed to achieve them. A business plan will give you the tools to set out your goals and also help you to map out the pathway of action to achieve them.

5. Money
Without a business plan you can waste a lot of money. Not knowing which things to spend money on, spending money now when you should be saving it for a bigger project coming up later. Not knowing your monthly expenses or how much your income targets should be are all ways you can lose money without a proper plan. Your financial plan is an essential component of your business plan and a realistic estimation of your future projections can help guide your decision making.

6. Time
Time is an even more precious resource than money, you can get more money but you can’t get more time. When you have a business plan to follow your time is spent taking the steps you need to take to reach your goals instead of wasting time on tasks that aren’t bringing you a return on investment.

7. Team
Attracting the right people to work for you doesn’t happen by chance. Your business plan gives you the guidelines for the people in your team you need to attract. As your business grows you’ll find you can’t do it all by yourself and finding the right staff can be the make or break for your business. This is something you really don’t want to get wrong.

8. Customers
Similarly attracting the right customers doesn’t happen by chance either. A key component of your business plan should include identifying your audience. Knowing your ideal customer and things about them such as who they are, what they like, where they live, what makes them tick are the kind of things that your business plan should help you identify. Understanding your niche has benefits that flow onto other areas of your business including product design, your marketing message and even your advertising budget. Trying to appeal to everyone by not knowing or understanding who your real audience is, can be both costly and a waste of time and resources.

9. Success
A successful business is what we’re all striving for, but how can a business achieve success if they haven’t defined what success will look like for them? If they’re waiting for the day they’ll become a millionaire, without a clear map of the steps they’ll need to take to become one, they may as well just keep waiting. On the other hand if they’ve mapped out exactly how much they need to make each day and how many products they’ll need to sell to make one million dollars and the resources and team they’ll need to do that then they have a far better chance of reaching that goal. Having a plan allows you to know what questions to ask, what goals to strive for and what needs to happen on a daily, weekly, monthly or annual basis to grow your business. As Confucius says “Man who plans for nothing, gets what he planned for.”

10. Health & wellbeing
If you don’t run the business the business will run you. Not having a business plan can have an impact on your whole life. With no clear boundaries around your time and always more work to do, it’s easy to get into the habit of working almost 24/7. This ‘workaholic’ lifestyle eventually starts affecting your health, your relationships with friends and family and ironically even impacts negatively on your business. This is not how your relationship with your business should be, your business should be like a friend who helps you not a burden who takes the best of you. A healthy and balanced life is an important part of having a successful business and knowing what you want for your life should be a part of your business plan too.


Fraser Suites Perth features free WiFi, an indoor swimming pool and 24-hour fitness centre. Each apartment includes stylish kitchen facilities and a state-of-the-art home entertainment system. Overlooking the Swan River in East Perth, Fraser Suites is a 5-minute walk from the WACA Cricket Ground. Burswood Entertainment Complex and the Perth Convention & Exhibition Centre are a 5-minute drive away.


Located within a 10-minute walk from Burke Street Mall and Queen Victoria Markets, Avani Melbourne Central Residences offers accommodation in the heart of Melbourne. Complimentary WiFi is offered. Guests are welcome to take advantage of a fitness room.

Offering a selection of one or two-bedroom contemporary suites, each boasts a fully equipped kitchen and laundry facilities. Relax in the spacious living room with shows on demand or enjoy views of Southbank, the city or Queen Victoria Markets. 


Surrounded by picturesque vineyards and rugged mountain ranges, Crowne Plaza Hunter Valley is 100-acre resort, 2 restaurants and 2 bars. Leisure facilities include tennis courts, 2 swimming pools, and day spa. Take a dip in the luxurious pool or work out in the well-equipped fitness centre. Treat yourself to a soothing massage, pedicure or a hair appointment at the renovated Ubika Day Spa.

Just 2 hours’ drive north of Sydney and ideally located on Wine Country Drive in Lovedale, the hotel offers easy access to local wineries and attractions. Hunter Valley Wildlife Park is only 2 km away.

Your Hosts


Meet Peace and Katy  

Hi we’re Peace Mitchell and Katy Garner and if you haven’t already guessed we’re passionate about supporting women. We believe that to change the world we simply need to begin by helping women. Investing in women has the potential to improve the outcomes for education, mental health, physical health and social wellbeing for now and for the future. This idea was what inspired us to create AusMumpreneur, Australia’s number 1 online community for mums in business, which supports, elevates, celebrates, represents and inspires the thousands of women who have created their own businesses that work around their family life. We love what we do and we’ve been featured in national and international media including, 7news, The Today Show, Sunrise, Today Tonight, Cosmopolitan, The Herald Sun, The Australian and hundreds of other publications. We’ve travelled all over the world working with women in business and helping them to develop their business at our retreats, conferences and business school. We’re passionate about being a voice for women and have been active in advocating for more recognition of the work of Australia’s mums in business with State and Federal politicians, to encourage more funding and support for women in business.  


Join us 


Let’s plan your best year yet!