Olivia Jenkins is a 14x award-winning Business & Marketing Consultant and authority in eCommerce. She empowers female entrepreneurs in the beauty, fashion, lifestyle and health industries to become household names. Since mid-2019, Olivia Jenkins Consulting has helped over 100+ women in business to generate over $40m in sales revenue through her results driven business and marketing consulting packages. She’s known as THE CEO’s WING WOMAN – a phrase coined by her client base as she is renowned for being the go-to and trusted advisor for women in business.
When did you start your business?
I started Olivia Jenkins Consulting in 2019 after a 10-year career in corporate working for some of Australia’s most loved health & beauty brands. At that stage, I had two boys under 2 and I was ready to step into entrepreneurship to work towards bringing my vision to help women in business, to life.
What was the inspiration behind starting this business?
My inspiration has always been my family and my passion for women pursuing their career ambitions simultaneously with motherhood. I’ve always been very accepting of the idea that women don’t necessarily have to be stay at home mums and it’s okay to pursue your career alongside the 24/7 role that is motherhood!
What are you most excited about in your business?
I’m most excited about the next chapter for OJC and all the plans I am slowly bringing to life. I have been working meticulously behind the scenes over the past 2 years to develop a program that is going to totally reshape education for women in business and I’m excited about how many lives that will change for the better.
What has been the most challenging thing about starting your business?
The most challenging part has been implementing the support networks to ensure that my health is safeguarded, and I am protected as the asset in the business. Without my own health, I am not able to give anything to anyone else including my family, my clients, and my business. It’s been important for me to focus on my own self-preservation as the demands of business are gruelling for anyone, but particularly a Consultant with multiple clients and three children in tow.
What advice would you give to other women thinking about starting a business?
Just do it! Feel the fear and do it anyway. The hardest step is the first one – so once you make the decision to be ready and you fully commit to that, things will start to flow. Be sure to do a Business Plan before stepping into your business so you can work to the plan and be prepared for any curve balls that may come your way.
Why did you enter the AusMumpreneur Awards?
I entered the AusMumpreneur Awards as I really wanted to stop and smell the roses. I believe it’s important as a woman in business, that we allow ourselves the time to stop and take notice of the amazing achievements we have been able to achieve each year. Too often we are caught in the never-ending race to the next goal or the next objective we are trying to achieve – what better way to stop and give ourselves a pat on the back, than the awards process.
What did you enjoy the most about being part of the awards?
I loved being part of the overall AusMumpreneur community. It’s such a broad mix of women, businesses, and personalities. It was amazing to make some new connections, be able to meet up in person at the event and share in each other’s celebrations of success.
What surprised you most about the awards?
The number of entries surprised me and it really put into perspective how much of an achievement it is to even be a finalist, if you were not successful with a placement on the evening. There are so many women that were worthy of a win but obviously that’s not possible on the night. It was amazing to see so many women empowering each other and celebrating each other’s success.
How did the awards help you in your business?
The awards have been a fantastic way to provide social proof to clients that the results speak for themselves. I have never been one to share client information and success stories openly and publicly as I feel this is confidential to my clients. The awards provide a way for me to show that recognition in another way, and I know clients really value that confirmation when considering whether they would like to work together. I’ve also been able to share these awards through my website, social media, and email marketing messaging to assist in positioning.
What advice would you give to other mums thinking about entering the awards?
Enter! It’s such an amazing process so if you have been sitting on the fence about entering, please make sure you take the time next year. There is nothing lost in this process and even if you are not recognised as a finalist, the sheer fact that you have stopped to acknowledge your own achievements is what is most important. It’s not just about the win – it’s about the process and taking the time to recognise your own growth and achievements.
What has been the best thing about starting your own business?
There are too many things to choose! For me, I value my clients as precious gold and I have loved being able to witness them achieve huge success through the work we do together. Whether that’s financial freedom, more time freedom, retiring their husbands or being recognised as having a world-class brand. I am happiest when I see my clients achieving their dreams!
What’s happening next in your business?
I’m about to open my waitlist and offer two businesses the opportunity to join the OJC family as long-term consulting clients as well as limited spots for 1:1 Business Coaching to close out the final quarter of the calendar year. I’ve also been working on a long-term project that is going to serve the greater business community and I’m really excited about sharing that with the world. I know it’s going to have a HUGE impact and change the lives of many.
What are your big plans for the future?
My big plans are all centred around more impact and serving the community on a greater level. I believe I was born to help women in business achieve their goals and regain confidence in their business. I am excited about the future and being able to serve many more women through educational platforms, speaking engagements and mentoring on a greater scale.
What is your website and/or social media links (eg. Facebook, LinkedIn, Instagram)
